More than half of Americans say that arts and culture organizations are important to them, according to a new study. The results are part of an ongoing research effort by the companies LaPlaca Cohen and Slover Linett Audience Research, called Culture + Community in a Time of Transformation.
The pandemic shed light on what audiences, particularly those in BIPOC communities, want from arts and cultural organizations—and how organizations are responding.
Learn how one performing arts organization’s engagement of young people and diverse communities is reaching new audiences and paying off.
The Contemporary Arts Center and Junebug Productions share the learnings from their Wallace-funded project on engaging young African American audiences in New Orleans by launching educational and social programs and building audiences for dance.
Learn how one performing arts organization, part of the Wallace Foundation’s Building Audiences for the Arts cohort, is figuring out how to attract and retain younger audiences.
Read a recent case study from The Wallace Foundation on how the Seattle Symphony used market research to build audiences for the arts.
Get a peak at The Wallace Foundation’s studies on how arts organizations – including dance – can utilize market research to expand their audiences.