How do you connect with donors? Focus on their passion, not your organization's needs. Show how you can help them make a difference. Read Ron Fredman's Development Dialogue about how to keep donors connected to your company for the long haul.
How do you connect with donors? Focus on their passion, not your organization's needs. Show how you can help them make a difference. Read Ron Fredman's Development Dialogue about how to keep donors connected to your company for the long haul.
According to the 2016 Fundraising Effectiveness Survey by the Association of Fundraising Professionals and the Urban Institute, donor retention in 2015 was 46 percent. Read Ron Fredman's suggestions on how to increase it.
Considering a special trip or inviting donors on a company tour? Learn more about planning and executing a trip that will increase your donor commitment in our Development Dialogue.
Nonprofit professionals deal in an ethical world where right and wrong are self-evident. In practice, however, there’s an awful lot of gray. Read Ron Fredman's ruminations on the fuzzy subtleties -- questionable temptations open to interpretation, even a tad of fudging -- to set your moral compass.
Seventy-seven reasons people give and 15 reasons they don't. Read this month's Development Dialogue from Ron Fredman.
In development, one size never fits all. Development professionals must ensure a full range of rewarding opportunities and experiences for all donors because the closer they feel, the deeper they will give. Read Ron Fredman's July column for more.
Among a board member’s many responsibilities and opportunities, the chance to reach out to audience members and say “thank-you” is among the most powerful and rewarding. That personal touch with a patron is valuable. Read about how Ron Fredman harnesses this practice as a development tool.
We hear, in whispers and loudly, that political and economic uncertainty, changing corporate priorities and the world’s daily chaos seem to be giving businesses sudden pause and tighter budgets, at least when it comes to the arts. Read more in this month's Development Dialogue.
Most arts organizations offer donor benefits to show gratitude and motivate support. Companies typically tie these to the level of giving: the more you give, the more you get. Read on for 11 successful ideas from development colleagues around the country on saying thank you, then feel free to share your own.
How to ensure a donor’s legacy continues? What is our responsibility to protect it deep into tomorrow? It’s an interesting challenge for posterity, not to mention for promise making and keeping. Ron Fredman, chief development officer at Kansas City Ballet, has some thoughts.