Preparing Your Organization for Facebook Search
Facebook recently began the rollout of social search. This powerful tool
will allow users on Facebook to enter queries such as “Broadway shows
in NYC my friends like,” “friends who like ballet,” or “concert venues
in Seattle my friends have been to.” Read on to learn more about harnessing this powerful interactive tool.
Navigating Change: Succession in the Ballet World, Part 2
Making a transition from one artistic director to another can be both daunting and exhilarating for ballet and dance company leadership. See how some major U.S. companies have navigated the rough waters to new artistic leadership.
The Hunt for New Work: Matching Choreographers to Companies
Selecting new choreographers for a program or a season seems a
straightforward enough process at first glance. Read on to find out how artistic directors
seek out new works for their companies sifting the choreographic gold from the dross.Â
Serious Selling: How To Turn Souvenir Sales into Merchandising That Makes Money
Many dance companies find that merchandise sales rarely amount to much in the way of profits.
But with creativity, resourcefulness, and commitment, performing-arts
organizations can turn merchandising into serious money. See how San Francisco Ballet turned its Ballet Shop into a profitable and distinctive representative of its company brand.
Six Steps to Retail Success
Tips on building or refining a merchandising program for your dance company.
On Facebook and the Constancy of Change
If you manage a Facebook page, fewer of your fans are
seeing your posts. To be fair, there was never a time when 100 percent
of your fans saw each and every post. But recent changes make it more likely that you’ll get fewer views. Here are three free steps to take before resorting to promoted posts. Read on.
Employee Relations Basics: Lessons Learned in Dance/USA’s Institute for Leadership Training
It sounds simple on paper: When it comes to employee relations, the most
important thing to remember is that you’re dealing with, well, human
beings. Simple, right? But, as Paul Jan Zdunek, CEO of the Pasadena
Symphony Association, delineated in a one-hour webinar last month to
mentees in Dance/USA’s Institute for Leadership Training (DILT), dealing
with human beings means dealing with human emotions.
After Sandy the Show Must Go On
It’s been a week since Hurricane Sandy left its mark on many dance companies and
theaters in the New York and New Jersey area. We hear accounts of lost rehearsal time, cancelled shows, destroyed offices, lives altered. While
the New Jersey and New York areas bore the brunt of the storm, we in the dance field will be experiencing the after-effects of this natural disaster for months and years to come. What have we learned from other events, like Hurricanes Katrina and Gustav?
Disaster Relief Information
With extraordinarily wide-spread destruction in the aftermath of
Hurricane Sandy, grantmakers across the country will be looking to help
with the cleanup and rebuilding. Here are some resources to remember
After Sandy: Post-Disaster Community Engagement
Silver linings can be hard to find, they are unpredictable, and maybe
they are not in the place you are looking. When disaster occurs,
understanding what it means to be community engaged is one of the most
positive opportunities an arts organization can realize in a
community-wide crisis.